DESIGNED AND WRITTEN BY ME
MY CHILDHOOD,
MY MOTHER PHOTOGRAPHED ME,
IN THE SAME SPOT, EVERYDAY.
INSPIRED BY CLARICE LISPECTOR,
JONAS MEKAS,
A CHINESE MOTHER,
IN A SMALL TOWN
QUIETLY REBELLING
AGAINST CONVENTION,
THROUGH HER LENS, UNKNOWINGLY.
DESIGNED AND WRITTEN BY ME
MY CHILDHOOD,
MY MOTHER PHOTOGRAPHED ME,
IN THE SAME SPOT, EVERYDAY.
INSPIRED BY CLARICE LISPECTOR,
JONAS MEKAS,
A CHINESE MOTHER,
IN A SMALL TOWN
QUIETLY REBELLING
AGAINST CONVENTION,
THROUGH HER LENS, UNKNOWINGLY.









Primary Typeface:
Alegreya - chosen for its
literary quality and readability
in extended text passages.
Secondary Typeface:
Typewriter font - authentic contrast and references the handwritten,
journal-like origins of the content.
Primary Typeface:
Alegreya - chosen for its
literary quality and readability
in extended text passages.
Secondary Typeface:
Typewriter font - authentic contrast and references the handwritten,
journal-like origins of the content.



Texts become visual poetry
I left the margin boundaries visible, letting the technical framework become part of the visual poetry.






Brief: Create an intimate editorial layout system
for autobiographical content.
Challenge: Balance raw emotional authenticity
with sophisticated typographic hierarchy while
maintaining readability across personal narrative content.
Conceptual Approach: Grid system references
the structural framework of memory itself,
while mixed typography (serif + typewriter)
creates hierarchy between reflective and documentary elements.
Target Audience: Readers of contemporary memoir literature and design-conscious publications focused on personal storytelling.
Brief: Develop complete visual identity system for Marion Roch - logo, album cover, and brand applications.
Challenge: Create distinctive brand mark that captures the fluidity and emotional depth of Marion's music while maintaining versatility across digital and physical applications.
Conceptual Approach: Hand-lettered logo derived from water droplet experiments embodies the organic, flowing nature of Marion's musical expression.
The M and R letterforms merge like musical notes, while gold leaf application on album photography creates premium tactile experience.
Target Audience: Indie music listeners,
audiences seeking authentic artistic expression
in contemporary singer-songwriter genre.
Brief: Develop complete visual identity system for Marion Roch - logo, album cover, and brand applications.
Challenge: Create distinctive brand mark that captures the fluidity and emotional depth of Marion's music while maintaining versatility across digital and physical applications.
Conceptual Approach: Hand-lettered logo derived from water droplet experiments embodies the organic, flowing nature of Marion's musical expression.
The M and R letterforms merge like musical notes, while gold leaf application on album photography creates premium tactile experience.
Target Audience: Indie music listeners,
audiences seeking authentic artistic expression
in contemporary singer-songwriter genre.






I wrote this piece in my journal
and never intended to show it.
So when it came to publishing it, I edited the original writing in photoshop
for the cover to maintain the intimacy.
I wrote this piece in my journal
and never intended to show it.
So when it came to publishing it,
I edited the original writing
in photoshop for the cover
to maintain the intimacy.
I wrote this piece in my journal
and never intended to show it.
So when it came to publishing it,
I edited the original writing
in photoshop for the cover
to maintain the intimacy.







